Video: Uniform Experiment 2012-2013 A/W

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Uniform Experiment, a subsidy of SOPHNET was founded by Hirofumi Kiyonaga, has recently released a look at their upcoming A/W 2012-2013 collection. The collections are focused on keywords come up with free idea that is far from existing rules, and each items are designed with elaborate graphics, materials and color.

The identity of the brand has built up with several elements such like it’s permanent line up, white line, and it’s original themes for each collections such like “color chart” and “U.E.NAVY”.

The Uniform Experiment sometimes takes characteristics and the theme of past collection into upcoming collection, and it has developed brand’s basic from that. The freely developed line up explain the new standard of brands. By taking various elements into the collection, uniform experiment has introduce original products that provide both novelty and universality.

 

uniform experiment
PRODUCER.
HIROFUMI KIYONAGA | SOPH.co.,ltd.
DIRECTOR.
RYOJI KAMIYAMA I DEFRAG
CAMERA.
GENTA UEHARA I DEFRAG
TSUTOMU MUROFUSHI I DEFRAG
STYLIST.
SHINICHI MITER I KiKi inc.
HAIR.
KOICHI NISHIMURA I angle
CREATIVE SUPPORT.
KAI TOKUHARA
MODEL.
JUAN, CHIRISTIAN P[CINQ DEUX UN],
BENJAMIN, KYRYLO, JULIEN, MIHAEL,
SAMUEL, SEBASTIAN, VICTOR
MUSIC.
DJ MILO

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