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Adidas Originals
adidas Originals Jeremy Scott 2013 Collection
adidas Originals Jeremy Scott Totem Collection
Adidas Original dynamic collaboration relationship with designer Jeremy Scott continues as the duo drops a new full collection for men and women this spring/summer 2013. Read more
BAPE x UNDFTD X adidas ZX 5000
BAPE x UNDFTD X adidas Originals ZX 5000
Hold onto your seats as the newest BAPE x UNDFTD x adidas collaboration fronts the latest cover of Sneaker Freaker. Read more
August 22, 20129 months ago
adidas Originals Superstar 'Animal Patterns' Pack
Exclusive to ABC-Mart Japan for Fall 2012 is the ‘Animal Patterns’ Pack, consisting entirely of the iconic Superstar silhouette by adidas Originals – in three uniquely similar renditions. Read more
adidas Originals SnakeSkin Sneaker Pack Fall/Winter 2012
Sneakerheads have been hit with animal fever this year with the Nike Air Safari packs sitting right at the top of most wishlists. Moving away from the leopard print, adidas Originals go back to the snakeskin for their latest Originals Sneaker Pack for Fall/Winter 2012. Read more
Mick Boogie x HYPETRAK – Represent The Stripes (MIXTAPE)
HYPETRAK has reached out to Mick Boogie to create a mixtape called Represent The Stripes exclusively for 2012 Summer Olympics. It’s part of the Adidas Originals campaign dedicated to our U.S. Olympic team – prepping with hip-hop heavy music to bring home all the gold metals. Read more
adidas Original by Jeremy Scott Fall/Winter 2012 Lookbook
Last week we brought you the video lookbook for Jeremy Scott’s latest installment with adidas Original, and today we’ve received the first a comprehensive look at their Fall/Winter 2012 collaboration. Read more
Jeremy Scott x adidas Originals - Forum 'Multi-Tartan'
Jeremy Scott and adidas Originals collaborate, once again, to design another bold and stand-out pair of sneakers for their Spring/Summer 2013 collection. Pictured here is the Forum sneaker, consisting of multiple plaid patterns. Read more
Adidas X club Lure's "The Do-Over"
With summer in full swing and the nightlife more lively than ever, Adidas and club Lure are giving Southern California residents one more shot at the weekend. Appropriately (and comically) titled “The Do-Over”, the newly renovated Lure in LA transforms into a day venue of epic proportions. Read more
Adidas White Space Project
Adidas White Space Project
Finally, the moment is now here in the form of Adidas Originals White Space Project. Both a Spring 2012 marketing campaign and platform for self expression, Adidas Originals asked influential young women from the creative field for their own definitions of individualism and originality. Read more
UNITED ARROWS x Adidas Originals Rod Laver
UNITED ARROWS x Adidas Originals Rod Laver
Japanese brand UNITED ARROWS has turned its attention and well groomed skillset to the Rod Laver from adidas Originals. Read more
ransom by adidas Originals “The Chase” Boot
“The Chase” boot makes for another welcome addition to whats on offer for the ransom by adidas Originals Spring/Summer 2012 Collection. Rugged from the outset, the two have worked well together to refine the design. Produced in a number of colors with both nubuck and premium leather options the design well represents the outdoors feel Ransom have mastered for the streets.
Adidas Originals Launches iPhone App
This is definitely more of my kind of thing.... Adidas Originals rolls out its an all new iPhone app utilizing 3D image recognition. Utilizing this special technology, users can snap photos and subsequently receive colorway recommendations based on currently available adidas Originals products. Additional details include the ability to view the latest Originals catalog as well as interact with fellow fans on the adidas Originals Facebook page. The app will be available as of August 5 through select iTunes markets including the United States, Japan and the United Kingdom.
adidas Originals launches first-of-its-kind iPhone® application 3D image recognition provides users with recommendations for new sneakers
Herzogenaurach, Germany, August 1st, 2011 – adidas Originals has created a unique application for providing first-of-its-kind access to the brand via the iPhone®. With the help of a special 3D image recognition software, users get their recommendation for a new pair of sneakers by taking a snapshot of a pair of shoes, and the closest matching product from the iconic sportswear label that is currently available will be generated. The snapshot is just the entry point into the mobile adidas Originals world, where users can also check out the nearest adidas store, flip through the product catalogue, or become one of the 10.5 million fans on the adidas Originals Facebook page.Even though image recognition applications have made their way into the marketplace, the adidas Originals App uses 3D image recognition for real-life objects/products, which is the first of its kind in its industry. Users take a photo of a sneaker, and the application responds with the closest, most relevant matches based on the colour of the input image.
This gives consumers the chance to find the best replacement for their favourite old sneakers, to find adidas sneakers most similar to shoes that might have caught their eye somewhere, or to simply play around and explore the different styles of adidas Originals sneakers in a fun way.While the image recognition tool offers an exciting entry point to the app, the user will also be able to scroll through the adidas Originals catalogue, spin the products around in a 360 degree view and stay up-to-date about brand news and content from adidas. Users will also be able to find adidas Originals stores within 50 km of their location. Through Facebook Connect users will be able to share their favourite products with their friends.
A quick link to the adidas Originals Facebook page provides qualitative content, such as new product drops, events and contests, on a daily basis. The Facebook presence has developed into a global information hub from adidas Originals, well received by more than 10.5 million fans to date.The adidas Originals App will be available for free from August 5th, 2011 and will be first presented in public during the Lollapalooza 2011 Festival in Chicago, USA, from August 5th-7th, where festival visitors can download and try out the app.
adidas Originals Blue Collection - BIT Textile preview
adidas Originals gets a little retro with their soon to be released BIT Textile model, part of the Blue Collection. Set for July, the BIT brings to mind how sneakers used to be in the 80s, specifically with the padding on the back of the kick and the red, blue, and yellow color blocking throughout the shoe. But while they initially evoke feelings of nostalgia, the BIT still manages to maintain its modern twist with the addition of the 3 red velcro straps hugging the upper. A nice flashback of earlier sneakers and one of their most interesting releases this season. Look out for them at adidas Originals retailers nationwide next month.
adidas Originals Attitude Vulc
The adidas Attitude seems to have gone through a mini makeover with the release of these new renditions. Coming on the usual mid silhouette in a grey colorway, they've eliminated the signature Three Stripes indicative of the brand and instead present a simple perforated suede upper with a mesh tongue and neon yellow accents on the heel to complement the rest of the grey upper. They stray from the usual designs we're used to coming out of adidas in order to infuse new characteristics that call to mind a more modern take on kicks. Check it out below
adidas Originals Nizza Hi Zip “Denim”
Adidas Originals’ minimalistic Nizza Hi is decked out in the following version for a spring release. The Nizza Hi features not only a dark indigo denim upper but also the incorporation of a vertical heel zipper to ensure simplicity in putting on and removing the sneakers. The Adidas Originals Nizza Hi Zip “Denim” is available now at select Adidas Originals dealers as well as The Good Will Out.
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