HYPETRAK has reached out to Mick Boogie to create a mixtape called Represent The Stripes exclusively for 2012 Summer Olympics. It’s part of the Adidas Originals campaign dedicated to our U.S. Olympic team – prepping with hip-hop heavy music to bring home all the gold metals. Read more
Last week we brought you the video lookbook for Jeremy Scott’s latest installment with adidas Original, and today we’ve received the first a comprehensive look at their Fall/Winter 2012 collaboration. Read more
A few weeks ago Reigning Champ and Converse previewed their Chuck Taylor All-Star sneaker collaboration and, just recently, the two brands celebrated its release at Haven, a boutique based in Toronto. Read more
Finally, the moment is now here in the form of Adidas Originals White Space Project. Both a Spring 2012 marketing campaign and platform for self expression, Adidas Originals asked influential young women from the creative field for their own definitions of individualism and originality. Read more
Two streetwear favorites, Dearly Departed and Bloodbath, recently teamed up to bring out a new "Partners in Crime" collection. In the small collection, the darkness of both brands is shown perfectly on both a sweater and snapback cap. The products are set to be available at both the Bloodbath and Dearly Departed online shops, so drop by to pick something up!
Check out detailed product shots below.
Jun Takahashi’s punk inspired brand Undercover, where streetwear meets hi-end, will soon be bridging the gap with fast fashion by teaming up with UNIQLO on an exclusive line for Spring and Summer 2012. UNIQLO saw great success previously by working with Jil Sander for the +J line. They hope to achieve the same success with their Undercover collaboration entitled "UU". Featuring a wide range of apparel, the collection will release on March 16th.
As usual in the transition to a new year, this is the time for compilations and best-of showcases bringing together the most interesting highlights from the recently finished year. Case in point, the exciting collection featuring the most impressive pictures published during the year of 2011 in conjunction by Wired Magazine and Thrasher, which together have ran in excess of ten thousand pictures during the entire year. After extensively choosing only the finest, most action-packed snapshots published both in their on-line and print editions, the photo editor at Thrasher has picked the selected few that evoke feelings of “maximum rad”.
If you’re interested, you can see the entire collection at the official website. Suffice to say, the strength of most of these pictures does not derive from their technical polish, but rather from the raw subject matter caught up on film. Maybe these aren’t the most impressive photographic compositions, and maybe the lighting isn’t always perfect; what’s really striking about this collection of pictures is the amazing moves and the blazing fast moves which have been caught on tape by some of the most skilled photographers in the skating scene.
HUF and DLX are two brands who have supported skating culture in San Francisco for years. The brands also support urban and street art and to blend the two cultures, they collaborated with artist Haroshi on a unique project that makes use of recycled skateboards. In his works of art Haroshi compresses old skateboard decks and carves them into modern art pieces.
To celebrate the group effort, HUF is hosting a reception in Los Angeles to show off six new pieces created by Haroshi for their collaboration. The event will also have live music performances from Tommy Guerrero, Money Mark, Ray Barbee and Fredo Ortiz. The HUF x HAROSHI x DLX Unveiling takes place on Saturday – January 7th. Learn more about attending the event at HUF.